ABOUT EDAWN

Charting the Course: EDAWN strategic plan

EDAWN Mission Statement

EDAWN is a private/public partnership committed to recruiting and expanding quality companies that have a positive economic impact on the quality of life in the Greater Reno-Tahoe region.

EDAWN Vision
  • Region: A diversified, resilient regional economy comprised of primary businesses that contribute positive economic impact.
  • Organization: A world-class economic development organization with strong local partnerships, regional respect and cooperation and a national reputation for innovation and creativity.
EDAWN Economic Impact

By 2012 EDAWN will generate $200 million per year in high yield economic impact comprised of companies who meet the Economic Development Plus criteria.

Center of Excellence

By 2012 Greater Reno/Tahoe will be recognized in some national media as a center of excellence in at least one of the six target industry areas.

BHAG Support and Community Development

Also, we will establish and promote key strategic goals to accomplish this; i.e.: Lead Generation, Workforce Network, Branding/Marketing, and other areas as may be determined from time to time.

Customer Service

A system will be devised to continue to provide outstanding customer service to those companies that do not meet the Economic Development Plus Criteria through partnerships, self-serve online options and a virtual "express lane".

Vivid Description
  • The Greater Reno-Tahoe region will be an extraordinary place to live, work and visit.
  • To its visitors and citizens, it will offer an unmatched blend of cosmopolitan and historic attractions, natural beauty and year-round recreation, all easily accessible via a world-class transportation network designed to move people easily from place to place.
  • The region will boast a sophisticated and sensitive compassion for its natural environment, a rich human diversity, and caring, safe, and healthy communities, a vibrant international business climate, superior education, renowned arts, and prestigious annual events designed to take full advantage of the region's natural setting and seasons.

Download the EDAWN Strategic Plan
Target2010